Effectiveness of Marketing Mix Elements in Enhancing Students’ Enrolment in Institutions of Higher Learning: Case Study of Two Private Universities in Kenya

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Date

2014-01-29

Author

Bowen, Daisy J.

Asienga, I. C.

Gogo, J.

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URI

http://ir.kabarak.ac.ke/handle/123456789/1004

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• 4th Annual Conference Kabarak University 2014 [31]