Browsing Doctor of Philosophy in Business Administration by Title
Now showing items 46-51 of 51
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RELATIONSHIP BETWEEN INTERNET ADVERTISING AND PURCHASE INTENTION OF UNIVERSITY STUDENTS IN KENYA
(KABARAK UNIVERSITY, 2015-07)The Internet is fast emerging as an important advertising medium in Kenya. The enhanced ICT infrastructure in Kenya has raised the volume of Internet users, thereby prompting interest in the growth of businesses on the ... -
RISK MANAGEMENT AND ITS EFFECT ON PERFORMANCE OF COMMERCIAL REAL ESTATE ENTREPRENEURIAL INVESTMENTS IN KENYA
(KABARAK UNIVERSITY, 2020-04)This study was set to investigate risk management and its effect on the performance of commercial real estate entrepreneurial investments in Kenya. Objectives of the study include determination of how technical risk ... -
THE ROLE OF THE SCHOOL STAKE HOLDERS IN IMPLEMENTATION OF SRATEGIC PLANS IN PUBLIC SECONDARY SCHOOLS IN MIGWANI DISTRICT, KENYA
(Kabarak university, 2013)This study intended to determine the role of parents, government and school managers in the implementation of the school strategic plans. The specific objectives of the study were; - To assess the extent to which ... -
SERVICE TIPPING AS A COMPETITIVE ADVANTAGE STRATEGY FOR PERFORMANCE OF HOTELS IN KENYA: A BALANCED SCORE CARD PERSPECTIVE
(KABARAK UNIVERSITY, 2021-11)Attainment of competitive advantage is an ultimate goal of any organization. Further, the hotel industry remains extremely competitive world over; not to mention its significance as a major foreign exchange earner in ... -
STRATEGIC MANAGEMENT PRACTICES, INTERNAL ORGANIZATIONAL FACTORS AND DISASTER MANAGEMENT IN KENYA: A CASE OF NATIONAL GOVERNMENT DEPARTMENTS
(KABARAK UNIVERSITY, 2021-10)In the past few decades, Kenya, like other African country, has reported a surge in the number of disasters. Kenya’s response to disasters has been ad-hoc and uncoordinated. The institutional and legal frameworks on ... -
THREE LEVELS OF LEADERSHIP MODEL, ORGANIZATION CLIMATE AND ETHICAL PROCUREMENT IN COUNTY REFERRAL HOSPITALS IN KENYA
(KABARAK UNIVERSITY, 2018-10)Approximately, about 18.42% of the global gross domestic product is expended through procurement. Procurement malpractices have however been on the rise in Kenya with every passing decade. This trend has been associated ...