Search
Now showing items 1-10 of 29
ANALYSIS OF EFFECTS OF ADOPTION OF MARKETING ORIENTATION ON SUCCESS OF MARKETING STRATEGIES IN MICROFINANCE INSTITUTIONS IN NAIROBI -KENYA
(KABARAK UNIVERSITY, 2020-05)
Successful marketing starts with a considered, well-informed marketing strategy. Contrary to earlier philosophies such as production orientation, marketing oriented organizations are driven by a shift towards a marketplace ...
TOWARDS WHOLE PERSON HEALTHCARE FOR FEMALE SEX WORKERS IN BOMET COUNTY, KENYA: IDENTIFY THE UNMET HEALTH NEEDS
(KABARAK UNIVERSITY, 2020-11)
Background: Female Sex Workers (FSWs) have complex health needs that predispose them to a higher morbidity and mortality risk than the general population. They have unbounded challenges for example stigma and social exclusion ...
KNOWLEDGE AND ATTITUDE OF MARRIED MEN AND WOMEN ON VASECTOMY: A CROSS-SECTIONAL SURVEY OF A MISSION HEALTH CENTRE IN BURUNDI
(KABARAK UNIVERSITY, 2020-11)
Vasectomy is a safe, cheap, easy to perform a method of contraception. However, its uptake in Burundi is low. Moreover, matters of family planning are packaged as a female responsibility than male, and it is not clear what ...
INFLUENCE OF ADVERTISING THROUGH MEDIA ON CONSUMERS’ ATTITUDE: A COMPARISON OF ONLINE AND OFFLINE CHANNELS USED BY SELECTED COMMERCIAL BANKS IN NAIROBI COUNTY, KENYA
(KABARAK UNIVERSITY, 2020-10)
The media landscape in Kenya has changed over time with more internet-enabled channels, giving marketers a wide range of communication mediums to advertise through. This has made institutions to push their advertising ...
PREVALENCE AND DETERMINANTS OF ANTIBIOTIC PRESCRIPTION FOR UPPER RESPIRATORY TRACT INFECTIONS AMONG CHILDREN ATTENDING THE OUTPATIENT CLINICS IN THARAKA-NITHI COUNTY
(KABARAK UNIVERSITY, 2020-11)
Upper respiratory tracts (URTI) are acute, self-limiting infection. In 80% of cases, the cause is viral. Consequently, routine antibiotics prescribing to treat URTIs is not justified as they have no clinical benefit and ...
FINANCIAL INCLUSION DETERMINANTS AND THEIR EFFECT ON UTILISATION OF FORMAL FINANCIAL SERVICES BY SMALLHOLDER FARMERS IN KENYA
(KABARAK UNIVERSITY, 2020-09)
Kenya’s financial services sector has witnessed significant technological revolution in the
past decade resulting to new financial products. Whereas 80 percent of Kenyan adults owned
a formal bank account as at 2019, the ...
DIETARY PRACTICES, NUTRITION AND HEALTH STATUS OF INFANTS BORN TO ADOLESCENT MOTHERS IN TRANSMARA WEST, NAROK COUNTY, KENYA
(KABARAK UNIVERSITY, 2020-12)
Globally, adolescent motherhood remains a challenge because they are unprepared for childcare hence putting their infants at risk of malnutrition. In order to prevent the occurrence of common illnesses, infants should be ...
A CLOUD COMPUTING SECURITY ASSESSMENT FRAMEWORK FOR SMALL AND MEDIUM ENTERPRISES IN KENYA
(KABARAK UNIVERSITY, 2020-01)
Cloud computing plays a very important role in the development of business and competitive edge for many organisations including SMEs. Cloud computing is considered to be a very capable and able internet-based computing ...
INFLUENCE OF RESOURCES ON RETENTION OF PUPILS WITH DISABILITIES: A CASE OF MAINSTREAMED PRIMARY SCHOOLS IN BOMET COUNTY, KENYA
(KABARAK UNIVERSITY, 2020-02)
Mainstreamed system of education is one of the most effective ways of creating an inclusive and human tolerant society. The government of Kenya has advanced in implementing the mainstreaming policy by ensuring that children ...
EFFECT OF STRATEGIC LEADERSHIP ON ORGANIZATIONAL PERFORMANCE OF FAMILY OWNED BUSINESSES IN NAKURU EAST SUB COUNTY, KENYA
(KABARAK UNIVERSITY, 2020)
Family owned businesses play a crucial role in the economy through employment creation, income generation and also in accumulation of wealth. However, the family owned businesses face performance challenges such as poor ...