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EFFECT OF BRANDING STRATEGIES ON POST GRADUATE STUDENTS’ CHOICE OF UNIVERSITIES IN NAKURU COUNTY, KENYA
(KABARAK UNIVERSITY, 2017-11)
Branding in universities are alternatives to bring differentiation in order to attract the attention of stakeholders. The problem addressed by this study was to examine how branding strategies such as internal branding ...
INVESTIGATING SELECTED EGOCENTRIC USERS ON SOCIAL MEDIA PLATFORMS USING SOCIAL NETWORK ANALYSIS IN MINING FORENSIC EVIDENCE FOR LAW ENFORCEMENT IN KENYA
(KABARAK UNIVERSITY, 2017-10)
Investigation of social media using social network theory is a new powerful tool that will aid and ease law enforcement agencies in multi-faceted ways in this ever evolving digital landscape. It is against this backdrop ...
DETERMINANTS OF TAX COMPLIANCE AMONG SMALL AND MEDIUM ENTERPRISES IN NAKURU CENTRAL BUSINESS DISTRICT, KENYA
(KABARAK UNIVERSITY, 2017)
The main problem facing tax authorities in any jurisdiction lies in persuading all tax payers to comply with obligations put on them by any tax system. Tax is an important stream of revenue for government’s development ...
DETERMINANTS OF SUCCESSFUL STRATEGY IMPLEMENTATION IN SELECTED UNIVERSITIES IN KENYA
(KABARAK UNIVERSITY, 2017-10)
A good strategy that is not implemented is as bad as a poor strategy. Emperical evidence postulates that organizations spend more time and effort in strategy development than in strategy implementation. This has led to ...
THE EFFECTIVENESS OF COUNSELING STRATEGIES AND REHABILITATION CENTERS IN CURBING CONSUMPTION OF ILLICIT BREWS IN LAIKIPIA COUNTY, KENYA
(KABARAK UNIVERSITY, 2017-03)
Consumption of illicit alcoholic brews is a national concern in Kenya. There are several approaches being used in curbing this menace and counseling is one of them. However, there is little empirical data that shows the ...
PRAGMATIC STRATEGIES OF APOLOGIES BY ENGLISH AS SECOND LANGUAGE STUDENTS OF THE UNIVERSITY OF KABIANGA, KENYA
(KABARAK UNIVERSITY, 2017-11)
Pragmatic features of language vary across different circumstances, languages and cultures. This variability may result to incompetence in language users‟ choice and production of pragmatic strategies leading to pragmatic ...
EXAMINATION OF SELECTED MOTIVATIONAL FACTORS AFFECTING EMPLOYEE PERFORMANCE IN THE KENYAN CIVIL SERVICE
(KABARAK UNIVERSITY, 2017-09)
Employee motivation plays a critical role in the overall performance and growth of organizations. It is considered to be a booster not only for employees‟ growth and development but also organizations‟ performance. As such, ...
INFLUENCE OF RISK BASED INTERNAL AUDIT ON FINANCIAL SUSTAINABILITY OF NON-GOVERNMENTAL ORGANIZATION IN NAKURU COUNTY, KENYA
(KABARAK UNIVERSITY, 2017-12)
Financial sustainability requires appropriate risk based audit practice hence effective and efficient internal audit. Most non-governmental organizations are faced with sustainability challenges which can be attributed to ...
THE INFLUENCE OF INDIVIDUAL AND INSTITUTIONAL FACTORS ON COUNSELORS ' INTENTION TO SEEK COUNSELLING SUPERVISION SERVICES IN NAIROBI COUNTY, KENYA
(KABARAK UNIVERSITY, 2017-09)
Despite the awareness of the benefits of counselling supervision such as reducing counsellor’s burnout, enhancing professional development, increasing competence, and efficiency in counselling, the forces that steer ...
RELATIONSHIP BETWEEN FEMALE TEACHERS’ PERCEPTIONS OF SELECTED FACTORS AND THEIR ASPIRATION FOR LEADERSHIP POSITIONS IN PUBLIC PRIMARY SCHOOLS IN KERICHO COUNTY, KENYA
(KABARAK UNIVERSITY, 2017-11)
Although more women today are joining the teaching profession, a gender gap in leadership in favour of men persists in primary schools in Kenya. Notably, women hold less than 20% of all leadership positions in primary ...